wieden+kennedy has been creating nike commercials and advertising campaigns that make you want to go out and do something for nike since the 1980s. do “it” to be specific. i was doing some industry reading when i came across this iconic nike commercial for nike.com.hk really taking the the “it” to the next level. what is amazing is [...]
the history of marketing. [infographic]
the ten cars of the decade.
With the decade of the 00s concluding it’s time to look back at what happened in the world of automotive. In general, the 00s is considered a decade that most would rather forget, but nevertheless there were some interesting happenings in the automotive industry. As a connoisseur of European cars, with a heavy emphasis on [...]
shoppers use smartphones to study, find, and buy.
Here are a few big boys joining the fun: Toys R Us, Walgreens, American Eagle, Best Buy and Victoria’s Secret recently added mobile sites. Sears and Kmart were one of the first major U.S. retailers to offer a mobile site, last year. THE ANTI-BLACK FRIDAY Given the crazies out on Black Friday, the ability to use a mobile device from your couch, [...]
46% of Local Online Searchers Visit Brick and Mortar Businesses
46% of Local Searchers Visit Businesses In-Store 46% of local searchers make in-store visits, according to data released to eMarketer by TMP Directional Marketing and comScore. The number is up 12% over last year. Meanwhile, for “general searches,” 34% visited stores, but this was only up 1% over last year. Internet yellow pages searchers also [...]




